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Sales Promotion

JPMorgan-branded small helicopter, mail package and remote control

JPMorgan Corporate Dimensional Prospect DM

Challenges

Needed to motivate select prospects to meet with banker to learn about expanding range of products.

Solutions

Use of bold and intriguing two-part communication with an innovative premium.

Door opener package evoked the product innovation and enhanced technology the bank was offering.

Remote control was given only when the prospect met with the banker.

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MKP communications inc.

Financial marketing and merger communication specialists.

We’ve spent over 25 years building a nationwide client base of financial institutions, large and small.

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