The Role of Physical Branches in a Digital Era

By Jackie Berkoff, Project Manager, Brenna Donahue, Assistant Project Manager and Jasmin Rosen, Assistant Project Manager

In today’s digital era, the banking landscape is rapidly evolving, with traditional brick-and-mortar banks facing competition from online banks that offer convenience and efficiency to tech-savvy customers. A few MKP team members discuss their different views on whether physical branches are necessary.

We've Walked in Your Shoes

Here at MKP, we know how to serve our financial institution clients because we’ve walked many miles in their shoes.

We recently interviewed three members of the MKP team to hear what they had to say about their experiences working on the “client side” before coming to work at MKP, and what their experience means for our clients.

How did working at a bank prepare you to work at an agency like MKP?

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