MKP sets the standard in developing and implementing bank merger communications. From small FDIC-assisted takeovers to some of the largest mergers in U.S. banking history, we’ve delivered again and again, hundreds of times over. There’s nothing we haven’t seen. And there’s nothing we can’t handle.
Count on MKP to:
- create a master merger communications plan that employs best practices to reach every impacted audience, including customers in each line of business, users of key service channels like online banking and cash management, employees, etc.
- determine cost-effective means to deliver appropriate messaging
- develop timelines to meet all legally mandated requirements
- plan information flow that does not overburden customers with more information than they need
- create a cohesive messaging platform with a consistent, compelling theme across all elements
- manage the complexities of customer data
- supervise and quality-control all printing and mailing efforts
- aim to achieve 100% customer retention