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Media & Advertising

BMO Harris Bank print ad, banner ad, and landing page featuring a $200 cash bonus for new checking accounts

BMO Harris Bank Checking Acquisition

Challenges

Acquiring new customers and new checking accounts in a competitive field.

Develop creative that would be tested against new creative in different markets.

Solutions

Campaign elements included print and digital advertising, radio, banner ads and landing page.

Similar creative was used in other channels, including customer and prospect DM.

212.983.5700
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(212) 983-5700  |  info@mkpteam.com

MKP communications inc.

Financial marketing and merger communication specialists.

We’ve spent over 25 years building a nationwide client base of financial institutions, large and small.

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