Rethinking Customer Service in Banking: What Research Reveals About What Customers Really Want
Generated by AI, prompted and edited by Maxwell Chalkin, EVP, Managing Director and Chief Digital Officer
Customer Service Week is October 6-10, and it is a moment to celebrate the teams who make banking more human. But it’s also a time to reflect: Are banks truly listening to our customers? Are they designing service around their needs—or are they instead making assumptions?